Tag Archives: Brand Identity

BBC iWonder


BBC iWonder / Studio Output, 2014


BBC iWonder / Studio Output, 2014

Great branding for the BBC by Studio Output. I love that logomark, and the resulting custom typeface, “Curious Sans”.

The capital Q has caused quite a bit of controversy amongst people I work with. Personally I love it. What do you reckon?


I recently discovered that “Curious Sans” is actually a slightly tweaked version of Sharp Sans, by Lucas Sharp. Available here and here.

→ New work ←

Nick Leith-Smith identity / Tim George, 2014

Nick Leith-Smith identity / Tim George, 2014

Nick Leith-Smith identity / Tim George, 2014

Nick Leith-Smith identity / Tim George, 2014

I’ve updated my portfolio site with a few new projects. The first of which is this re-branding for Nick Leith-Smith, a small architecture & design practice based in London, specialising in high-end retail & residential work. This was a really great project to work on and I’m really happy with the results.

Read more here

See the studio website here

dn&co site update

Charlotte Square / dn&co, 2014

Jermyn Street / dn&co, 2014

Sea Containers / dn&co, 2014

Charlotte Square, 20 Jermyn St, Sea Containers / dn&co, 2014

A lovely site refresh from dn&co, fleshing out what was already a nice portfolio with a bunch of really great new work.

NASA 1976 Identity Guidelines: Update

NASA identity guidelines / Danne and Blackburn, 1976

What with all the press surrounding the recent retiring of the Space Shuttle, there has been considerable interest in an old post of mine from March last year. In the post, I explained how a very generous tutor from my old college found the time to scan me some pages from one of his prized possessions – an original copy of NASA’s 1976 graphics standards manual.

The document appears to be a bit of a graphic design rarity, with very little coverage on the net. Apart from the scans I posted last year, all that seems to be floating round cyberspace is this rather nice photograph:

(Apologies for the lack of a photographer credit – I can’t seem to find one)

Anyway, I thought I’d go into a little more detail by photographing some of the spreads that I’m in possession of. Remember – these are crude black and white photocopies of the real thing, and in no way convey how truly awesome this document is. Seeing everything in full colour, beautifully printed and bound is something very special for anyone interested in graphic design, or space travel. In my opinion this is one of the greatest brand identities ever created, so utterly simple and effective, completely appropriate and – as demonstrated here – executed superbly.

Enjoy a couple of spreads here, then head to my Flickr page for the full set of high-res images.


North, moving / 2010

Last month North moved studios and in the process photographed a lot of amazing work from their archives. Check it all out on their Tumblr.


World of Logotypes

A selection from World of Logotypes / Published 1978

I don’t think I will ever get bored of looking at logos from the 60s and 70s. Aqua-Velvet has posted up a few really nice ones from the 1978 book World of Logotypes. You can see more over at Eric Carl’s Flickr too.